For the entire day, I had been working on the print ads for Pedigree. I needed to come up with 5 print ads. All copy-driven... unlike the visual-driven ads that we usually do in college. Visual-driven ads are slightly easier to do whereas copy-driven ads require a lotta thinking. Thankfully, I managed to finish all 5 in one day! I dunno how I did that... hahaha... I haven't showed them to Julian Yap yet... she had been busy with the BP ads the whole day. Wilson, Puven and Lee, too, had been busy the whole day. Puven was kind and helpful enough to help me on the Pedigree ads. He cared enough to ask me how the ads were coming along and he lemme borrow a thick book called "The New York Festivals: Annual Seven (International Advertising Awards - The World's Best Work)". I borrowed the book to get some inspiration for the Pedigree ads... hehehe...
I came across a few websites today that helped me to understand advertising more, to know how to be creative and stuff like that. The sites are http://www.ozonline.tv/Georgia/Oz/Oz11-3/eyebeheld.shtml and http://www.ihaveanidea.org/creatives. Check these sites out if you're interested.
I came across a few websites today that helped me to understand advertising more, to know how to be creative and stuff like that. The sites are http://www.ozonline.tv/Georgia/Oz/Oz11-3/eyebeheld.shtml and http://www.ihaveanidea.org/creatives. Check these sites out if you're interested.
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